Laurence has recently been acclaimed for his stellar performance in a Grammy award winning play, “Kinky Boots”. Said Broadway musical Manila staging featured Laurence with renowned local balladeer Nyoy Volante.
CREWorks Asia, the public relations and marketing arm of Psalmstre Enterprises, Inc., maker of New Placenta product line, signed up Laurence when he came from New Zealand to try his luck in the local entertainment industry. Shortly after, he became a brand ambassador for labels including New Placenta for Men, and he has proven to be one of CREWorks Asia’s top talents.
His appearance on primetime television included a role in ABS CBN’s teleserye Dolce Amore. He was also seen in the movies My Bebe Love and Bakit Lahat Ng Gwapo May Boyfriend.
Laurence is no stranger to the entertainment industry. Prior to “Kinky Boots,” he was part of the rerun of the musical “Bituing Walang Ningning”. He is also a member of an all-male singing group Primo.
This time, Laurence goes back to thanking loyal patrons of New Placenta via #FreeHugs, the longest-running promotional tour of the brand. #FreeHugs is a uniquely conceptualized meet and greet event that allows New Placenta consumers to spend more intimate moments of fun and excitement with the brand’s celebrity endorsers and brand ambassadors.
To date, #FreeHugs has been staged in several key cities and provinces all over the country. It has also spread good vibes and camaraderie among overseas Filipino workers in Hongkong and in Saudi Arabia.
As can be expected after capturing the hearts of thousands of Filipinos, Laurence has been eagerly requested by New Placenta users to lead #FreeHugs promotional tour in their respective localities.
For updates on #FreeHugs promo tour, check Psalmstre and New Placenta official Facebook page.